DRIVE ENGAGEMENT WITH EMAIL MARKETING SERVICES
BOOST TRAFFIC, GENERATE LEADS AND INCREASE SALES REVENUE THROUGH EMAIL MARKETING MANAGED CAMPAINS
Email marketing remains an essential marketing strategy. Sure, you can use another form of a marketing strategy but don't forget email marketing. In fact, you can go ahead and start doing it now so that you will earn more and make your business grow.
You can totally rely on the specialist experience of our account management team, as we know what works and what doesn’t and how to get the best results for our clients.
Specialties: Summary Areas of Expertise
- Develop personas for your target audiences;
- Segment your audiences;
- Optimise your opt-in forms;
- Lists and subscribers creation;
- Custom email templates;
- Write compelling email copy;
- Testing and reporting;
- Conduct A/B testing.
So, don't wait any longer and get your free quote now!
What is Email Marketing?
Email marketing is a form of advertising by sending commercial emails to a group of people from your database. These are mostly your website subscribers who happen to sign up for your marketing promotions and keep them updated.
Remember that you have to avoid spamming, which is a no-no when it comes to effective email marketing. Since many people will get irritated by this action and you will lose your subscribers, which can be your potential customers.
Third-party e-mail management tools help manage contacts, maintain a current database, send e-mail blasts to appropriate groups, design professional-looking messages, stay off of ISP (Internet service provider) blacklists, and use online marketing best practices.
Our email marketing management services provide customers with the ability to increase the deliver ability of email with less time, cost and complexity than handling it themselves. You can totally rely on the specialist experience of our account management team, as we know what works and what doesn’t and how to get the best results for our clients.
Some of the most common forms of email marketing include:
- Blog emails
- Nurture emails
- Retention emails
- Promotional emails with special offers
Importance of Email Marketing for Business
Some people may think that email marketing is the thing of the past. Since social media became popular, some entrepreneurs stop doing email marketing. It caused them to lose loyal customers that are only reachable via email correspondence.
Warning: Your e-mail might be flagged as spam if it’s used directly to contact large numbers of recipients. While you might feel you get better results from direct e-mails, sending large quantities from a personal account can cause problems. Building an e-mail marketing program with a third-party management tool will allow you to sell, serve, and stay in touch.
Email marketing is way cheaper compared to other forms of advertising. You don't need to spend so much for subscribing to an email marketing software. It's also straightforward, and you know what you're paying for.
If you compare it with another advertising scheme, it's cheaper since you don't have to spend with printouts or additional fees. If you have a small to medium-sized business, email marketing is the best way to go.
You already have your subscribers, and these are the ones who are already interested in what you offer. That's why they subscribe and give their email address when they visit your website. Or else, you wouldn't have their email address from your database.
Email marketing will allow you to maintain loyalty from your existing customers. Plus, you don't have to do hard selling anymore to your email list. The majority of them will avail of your product or services in the future.
Reach a Specific Target Group
If you go for email marketing, you have an option to send your commercial emails to a specific target group. That means that what you offer is relevant to them, and it will give you more chances to get some sales from an email blast.
You must focus on your target market since it can be a guaranteed income for your business. However, not everyone may buy your product, but you have a better chance of making sales from a more specific group than the general public.
If you want to earn more business revenue, email marketing can provide that. Since your offer is already in their inbox, some people will be more tempted and give in to impulse buying. That's why it's an effective marketing strategy.
All you have to do is to apply some psychology to your marketing emails. You can use some psychological tactics to get better marketing performance. A countdown timer is one of the best examples that you can apply to your next commercial email.
Easy to Get Started
You don't need to have any technical background to start with email marketing. There's no need to hire an entire team to create and manage it. You can even do the email marketing yourself if you're a solopreneur.
There is many email marketing software available all over the internet as well. You don't need to find an advertising agency to do this. Once you subscribe, you can then start creating your marketing emails and blast them with it.
Although email marketing may sound simple, it takes practice if you want to make it more effective. The best part about email marketing software is that they also give you a dashboard where you can check your conversion rates.
Since you can review your performance, it will be easier to pinpoint what you have done wrong. That way, you can make some adjustments from the emails that you're sending. You can also learn when is the best time to send the emails.
Personal and Shareable
Email marketing is more personal since it's as if you're communicating directly to your subscribers. Since they will have it straight to their inbox, they can easily share it with their friends or family members.
Having your business email will allow your subscribers just to forward it to their friends. Remember that email marketing can become word of mouth in a digital sense. Therefore, you may also gain new customers out of it.
Not only email marketing will allow you to connect with your potential customers, but it can also widen your reach. Since sending emails is through the internet, you can reach other people in different parts of the world.
Although social media can also do the same, email marketing can be more personal. Since it's sent straight to your subscriber's inbox, you can have a better conversion rate from this level.
When you send your emails to your target audience, it will arrive almost instantly. You don't have to wait for a long time to get results since, in a few minutes, you can already get some conversion from that batch.
Although not everyone may be checking their email regularly, that will stay in their inbox. Therefore, you can expect more conversions from the past email blast that you sent out.
ROI, also known as Return of Investment, can be faster with email marketing. Since you don't need to wait for an approval, your subscribers will get your email right away. That means that if they want to buy from you, it will happen right there and then.
According to DMA, the ROI can increase up to $30 for every $1 spent back in 2016. Until this day, email marketing continues to be the most effective way to advertise business. So, it's at the top of the list of almost everyone with a business.
Email Marketing Design and Management Services
We help small-to-medium businesses (SMB) across all sectors in the UK and Europe to deliver successful email campaigns. Email marketing works to brand, build, and boost business. It can help support awareness, get a message out, serve and connect with current and prospective customers, and generate sales.
- You can totally rely on the specialist experience of our account management team, as we know what works and what doesn’t and how to get the best results for our clients.
- You won’t need any extra internal support as we become your own email marketing resource, via the phone or email 8.30 to 5.30, 5 days a week.
- You will get great results. It is in our interest to provide you with campaigns and strategies that deliver, otherwise, you won’t continue to use us, or recommend us to others.
- You will be impressed with just how quickly we can get your campaigns out for you and how we can manage multiple campaigns over a short or long period of time.
- We will design, create, deliver and track your campaign using our specialist technology.
- You get full access to all reporting tools and downloadable graphical reports.
- We provide specialist help with your campaign analysis as required.
- We can advise you on list building and can recommend reputable B2B list providers that we work with on a regular basis.
- We can refer you to our copy writing consultancy service, if you need any advice or help pulling together news articles or other content for your campaign.
Our Digital Marketing Packages and Prices
The cost of our managed digital marketing services in 2020.
GENERAL SERVICE COST
LINK TO OUR PACKAGES
All-in-one Digital Marketing
£700 - £1,700 per month
Search Engine Optimisation (SEO)
£270 - £1,270 per month
Pay-per-click Advertising (PPC)
£150 - £400 per month
Social Media Advertising (SMA)
£150 - £400 per month
Social Media Management (SMM)
£150 - £400 per month
£700 - £2,700
Ecommerce Website Design
£1,700 - £4,700
Website Maintenance and Support
£87 - £327
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend, Link Building and Outreach.
For large complex projects contact us to get a free quote based on your budget and requirements.
We will be able to advise on the best package for your business after your free registration.
Trusted by over 2,500 Small-to-Midsized Business
We helps Small-to-Midsized Businesses (SMB) connect with the target audience through various digital media channels and platforms.